LinkedIn is the world's largest professional social network and has also become a huge force for filling jobs. It can be used to search for great candidates, or employers can buy advertising on the site to promote their open positions.
LinkedIn Plans and Pricing:
1. LinkedIn Recruiter.
LinkedIn Recruiter cost starts at $8,999 per year. LinkedIn Recruiter is an advanced tool for searching LinkedIn profiles, organizing your findings, and getting in contact with candidates. It offers 150 InMails per user monthly, bulk InMailing, and advanced search options that include access to full profiles of all LinkedIn members.
2. LinkedIn Recruiter Lite.
LinkedIn Recruiter Lite costs $2,399 per year. As the name implies, it is a scaled-down version of Recruiter. Lite offers 1 user and 30 InMails per month. Full profiles can be seen for 3rd-degree connections. It has fewer search parameters available than the full version.
3. LinkedIn Pipeline Builder.
Linkedin Pipeline Builder allows companies to market to LinkedIn members that fit their criteria through sponsored updates and ads. It also allows potential candidates to express interest in working at the company with a single click or tap. Contact LinkedIn for Pipeline Builder pricing.
4. Linkedin Career Pages.
Linkedin Career page cost is negotiated on a business by business basis. A career page is a section of an employer profile geared toward hiring. It allows more options for employer branding, including video, employee perspectives, and images. Companies can personalize job recommendations and other messaging based on member industry, position, and more.
5. Linkedin Work with Us Ads.
Linkedin Work with Us Ads are display-style advertisements that LinkedIn users see in their profiles. They can be used to attract potential applicants and targeted to your employee's LinkedIn network. By using this feature, you're also able to block competitors from running ads in your employee's accounts. Contact LinkedIn for Work with Us Ads pricing.
How do I post my jobs on LinkedIn?
- Click the tile icon in the top right corner of your LinkedIn page.
- Click "Post a Job."
- Add your company, job title, and location then click "Continue."
- Add information about the job, including type, seniority level, and description.
- Click "Continue," and set your daily budget.
- Review your order.
- Enter payment info.
- Click "Post Job."
How much does it cost to post a job on LinkedIn?
The maximum LinkedIn job post cost per day is 1.3 times your daily pay-per-click budget. So, if you set your daily budget at $100, you could be charged $130 per day. With pay-per-click, once you set the budget, you only pay when users click your posting.
Does LinkedIn have a database of candidates available for employers?
Yes, LinkedIn has a massive database of candidates that you are able to access once you have registered and logged in. You can identify suitable candidates in the database through LinkedIn's highly targeted search capabilities.
Is there a standard cost to post jobs on LinkedIn?
No. Since all job advertising on LinkedIn is based on a pay-per-click model, there is no standard price. You set the amount that you want to bid for each click, a daily budget, and that will determine your cost.
Is there any way to track the applicants to my job post on LinkedIn?
Yes, LinkedIn has a Candidate Management feature that allows you to track all the applicants to your job post.
How do I share my job posts on LinkedIn?
- Go to your LinkedIn account homepage.
- Click the Jobs icon at the top right.
- Click "Manage Job Postings."
- Click the title of the job you want to share.
- Go to the "Actions For This Job" box and click "Share."
- Select your preferred sharing option and share away.
Does LinkedIn post jobs to other job boards?
Some job boards and other sites will syndicate your jobs or allow them to be aggregated on other job websites. At this time LinkedIn jobs do not get aggregated.
Can I post a job on LinkedIn for free?
No. At this time there is no posting jobs on LinkedIn for free, at least the traditional way. You can post information about a job in your timeline though. Many people also ask how much does it cost to post a job on LinkedIn. Because you pay per click and set your own budget, it can be very inexpensive to try, although the true cost should be measured by how much you have to spend to get a good candidate.
What sets LinkedIn job ads apart from posts on job boards?
One of the big differences is that people don't only go to LinkedIn to look for jobs. It's a place to connect with friends and colleagues, research businesses and potential clients, and catch up on industry news. LinkedIn job listings reach people that aren't necessarily looking for a job but may be interested in your position.
Can LinkedIn promote my job posts?
Yes, LinkedIn has a targeted job promotion feature that is available to employers.
How do I post a job on LinkedIn outside the United States?
LinkedIn makes this really simple. Just type in the name of the location where you need to post during the posting process, and LinkedIn will let you know if it allows job postings there.
How can I post a job on LinkedIn company page for my business?
Make sure that when you post the job, you select the company name of the company whose page you want the post to appear on at the beginning of the process.
When is the best time to post a job on LinkedIn?
Ideally, you should post your job 4 months before the start date. This will give you sufficient time to screen and interview candidates, and enable a seamless recruitment and onboarding process.