Social Media Marketer Resume

A step-by-step guide to writing a Social Media Marketer resume with a free template included.

Social Media Marketer Resume

July 14th, 2020

Social Media Marketers implement marketing strategies via platforms like Facebook, Instagram, and Twitter, in an effort to promote a brand online. Employers look for a history of building conversions, content planning, developing data-driven marketing strategies, and more in a Social Media Marketer's resume.

Social Media Marketer Resume Free Template

Download this Social Media Marketer resume template in Microsoft Word format.

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Social Media Marketer Resume Example:

Your Name

Social Media Marketer

[Link to website/online portfolio]

[Street Address] [City] [Zip code]

[Contact number] [Email Address]

Key Skills:

  • [Skill 1]

  • [Skill 2]

Summary:

[Briefly talk about your background, skills, and qualifications.]

Experience:

Company Name / Job Title Month 20XX - Present, Location

Company Name / Job Title Month 20XX - Month 20XX, Location

Company Name / Job Title Month 20XX - Month 20XX, Location

Education:

School Name / Degree Month 20XX - Month 20XX, Location

School Name / Degree Month 20XX - Month 20XX, Location

Certifications:

  • [Certification 1]

  • [Certification 2]

Notable Achievements:

  • [Achievement 1]

  • [Achievement 2]

Awards:

  • [Award 1]

How to Write a Social Media Marketer Resume:

1. Write a summary.

Write a paragraph briefly describing your background, your accomplishments, and what you hope to achieve in the role you are applying for.

2. List your Social Media Marketing skill set.

Immediately after the summary, list all of your competencies in a block layout. It's important to showcase your areas of expertise at the top of the page to catch the attention of the screener. Make a bulleted list that includes skills like mastery of social media management tools including Hootsuite, Sprout Social, and Buffer, proficiency with Google Analytics and Google AdWords, working with data and analytics tools to inform marketing strategies, and more.

3. Add your professional experience.

In reverse chronological format, list all the jobs you've had by date and place. Describe what you did in each role concisely in bullet format.

4. Add your education.

Under the education heading, list your highest degree first under your college/university name and the dates you attended school. If you're currently a student, write "in progress" followed by the date you expect to complete your degree.

5. Add your certifications.

If you are a certified digital marketer or have a Google AdWords certification, be sure to list them in this section.

6. Describe your notable achievements.

List your proudest accomplishments throughout your career. These can include developing and executing a social media strategy for a new brand, managing a social media community and increasing engagement by 50%, increasing Facebook shares by 30%, developing an editorial content strategy that increased follower count, and more.

7. List your awards.

Finally, if you've won any awards be sure to include them at the bottom of your resume.

What Employers Look for in a Social Media Marketer's Resume:

  • Proficiency with a range of social media management tools such as Hootsuite, HubSpot, Sprout Social, and more.
  • Proficiency with software such as Google Analytics and Google AdWords.
  • An eye for good content and a history of editorial strategy.
  • Excellent verbal and written communication.
  • A history of engaging with customers on social media.
  • An emphasis on organization and time management.
  • Evidence of working as part of a team and with different departments.
  • A relevant degree in Marketing or a related field. Certification in digital marketing and Google AdWords will benefit you.
  • A link to a website or online portfolio of work that showcases some of your client projects.

FAQs:

What skills are needed for social media marketing?

  • Proficiency with a social media management tool such as Hootsuite, Sprout Social, or Buffer.
  • Strong analytics background and experience with Google Analytics.
  • Google AdWords.
  • Content Marketing.
  • SEO.
  • Community management and engagement.
  • Excellent written and verbal communication.
  • Good interpersonal skills and team-working ability.
  • Project management.

What are the roles and responsibilities of a Social Media Marketer?

  • Developing content strategies.
  • Creating monthly progress reports on social media activity.
  • Engaging with communities in a timely manner.
  • Participating in budgeting, planing, and strategy.
  • Ensuring brand consistency across different platforms.
  • Work on increasing page visits, conversions, engagement, followers, and shares.
  • Creating copy, graphics, and different multimedia for social sharing.