Media Coordinator Job Description

Media Coordinator Job Description Template

We are looking to hire a media coordinator with superb project management and organizational skills. Media coordinators are expected to possess excellent communication and interpersonal skills with the ability to multitask in a fast-paced environment.

To ensure success, media coordinators should demonstrate fantastic time management and great creativity with a keen interest in creating and implementing cost-efficient and effective media campaigns. Top candidates will be critical thinkers with fantastic time management and planning skills.

Media Coordinator Responsibilities:

• Identifying press opportunities through evolving issues.
• Developing content for broadcast, print, and online distribution channels.
• Negotiating with media channels to close competitive deals.
• Ensuring that key messages align with vital business strategies.
• Serving as the organization’s media liaison and formal spokesperson.
• Facilitating press conferences and briefings.
• Scanning media marketplace to keep up-to-date on the latest media trends.
• Monitoring all campaigns, and reporting on results.
• Creating and managing the organization’s social media profile and presence.
• Promoting additional projects to support new product launches.
• Building long-term relationships with media houses.
• Appropriately managing the organization’s media budget.

Media Coordinator Requirements:

• Bachelors degree in communications/media or related (essential).
• 3 years of work experience as a media coordinator or similar.
• Expert at targeted communications and advertising campaigns across various media platforms.
• Deep understanding of SEO, web traffic metrics, and social media best practices.
• Demonstrable experience with building effective media campaigns.
• Ability to develop appropriate broadcast, print, and social media content.
• Ability to facilitate press conferences and briefings.
• Ability to foster long-term relationships with members of the media.
• Critical thinker with strong conceptual and research skills.
• Natural leader who displays strong decision-making and attention to detail.
• Ability to work under pressure and meet deadlines.
• Ability to work independently and as part of a team.
• Excellent interpersonal, verbal, and writing skills.